*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
  font-family:'Inter Tight','Helvetica Neue',Arial,sans-serif;
  color:var(--ink);background:var(--cream);
  line-height:1.55;
  -webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;
  font-weight:400;
}
img{display:block;max-width:100%;height:auto}
a{text-decoration:none;color:inherit}

:root{
  --ink-black:#0F0D0C;
  --ink:#14110F;
  --ink-soft:#1C1915;
  --ink-mid:#2D2926;
  --mute:#6B665E;
  --mute-soft:#8A847B;
  --cream:#EFEAE0;
  --cream-soft:#DBD3C4;
  --paper:#F7F1E3;
  --paper-warm:#F0E9D7;
  --line:#2A2621;
  --line-light:#E3DBCB;
  --orange:#F39829;
  --orange-deep:#E27D0E;
  --orange-light:#FDBE60;
  --font-display:'Anton','Archivo Black','Helvetica Neue',sans-serif;
  --font-body:'Inter Tight','Helvetica Neue',Arial,sans-serif;
  --font-mono:'JetBrains Mono',ui-monospace,Menlo,monospace;
  --ease:cubic-bezier(0.22,1,0.36,1);
}

.eyebrow{
  font-family:var(--font-mono);font-size:10.5px;letter-spacing:0.14em;
  text-transform:uppercase;color:var(--orange-deep);font-weight:500;
  display:inline-flex;align-items:center;gap:10px;
}
.eyebrow::before{content:"";width:24px;height:1px;background:var(--orange-deep)}
.mono{font-family:var(--font-mono);font-weight:500}
.container{max-width:1320px;margin:0 auto;padding:0 40px}
@media(max-width:768px){.container{padding:0 24px}}

/* ============ NAV ============ */
.nav{
  position:fixed;top:0;left:0;right:0;z-index:100;
  background:rgba(15,13,12,0.92);
  backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);
  border-bottom:1px solid rgba(239,234,224,0.08);
}
.nav-inner{
  max-width:1320px;margin:0 auto;padding:12px 40px;
  display:flex;align-items:center;justify-content:space-between;gap:24px;
}
.nav-logo img{height:34px;width:auto;display:block}
.nav-back{
  font-family:var(--font-mono);font-size:11px;letter-spacing:0.12em;
  text-transform:uppercase;color:rgba(239,234,224,0.75);
  transition:color 0.25s var(--ease);
  display:inline-flex;align-items:center;gap:8px;
}
.nav-back::before{content:"←";transition:transform 0.25s var(--ease)}
.nav-back:hover{color:var(--orange)}
.nav-back:hover::before{transform:translateX(-4px)}
@media(max-width:768px){
  .nav-inner{padding:10px 20px}
  .nav-logo img{height:28px}
  .nav-back span{display:none}
}

/* ============ HERO EDITORIAL ============ */
.product-hero{
  position:relative;min-height:80vh;padding:88px 0 0;
  background:var(--ink-black);color:var(--cream);
  overflow:hidden;display:flex;align-items:center;
}
.hero-bg{position:absolute;inset:0;z-index:0}
.hero-inner{
  position:relative;z-index:1;
  max-width:1320px;margin:0 auto;width:100%;
  padding:56px 40px;
  display:grid;grid-template-columns:1.15fr 0.85fr;
  gap:60px;align-items:center;
}
@media(max-width:900px){
  .hero-inner{grid-template-columns:1fr;gap:40px;padding:48px 24px}
  .product-hero{min-height:auto}
}
.hero-text .eyebrow{color:var(--orange-light);margin-bottom:18px}
.hero-text .eyebrow::before{background:var(--orange-light)}
.hero-tag{
  font-family:var(--font-mono);font-size:10.5px;letter-spacing:0.14em;
  text-transform:uppercase;color:rgba(239,234,224,0.6);margin-bottom:12px;
}
.product-name{
  font-family:var(--font-display);font-weight:400;
  font-size:clamp(56px,7.5vw,96px);letter-spacing:-0.01em;
  color:var(--cream);line-height:0.92;margin-bottom:14px;
  text-transform:uppercase;
}
.product-name .accent{color:var(--product-color,var(--orange))}
.product-subtitle{
  font-family:var(--font-body);font-style:italic;font-weight:400;
  font-size:clamp(18px,1.8vw,22px);color:var(--orange-light);
  margin-bottom:26px;line-height:1.3;
}
.product-desc{
  font-size:15px;line-height:1.65;color:rgba(239,234,224,0.82);
  margin-bottom:30px;max-width:540px;
}
.hero-stats{
  display:flex;gap:36px;flex-wrap:wrap;
  padding-top:22px;border-top:1px solid rgba(239,234,224,0.15);
}
.hero-stat{display:flex;flex-direction:column;gap:4px}
.hero-stat-val{
  font-family:var(--font-display);font-weight:400;
  font-size:34px;color:var(--cream);line-height:1;letter-spacing:-0.02em;
}
.hero-stat-val em{font-style:normal;color:var(--orange-light);font-size:0.6em}
.hero-stat-lbl{
  font-family:var(--font-mono);font-size:10px;letter-spacing:0.14em;
  text-transform:uppercase;color:rgba(239,234,224,0.6);
}
.hero-kibble{position:relative;aspect-ratio:1;max-width:360px;margin:0 auto}
.hero-kibble::before{
  content:"";position:absolute;inset:-14px;
  background:var(--product-color,var(--orange));opacity:0.12;
  border:1px solid rgba(239,234,224,0.12);border-radius:50%;
}
.hero-kibble img{
  position:relative;width:100%;aspect-ratio:1;object-fit:contain;
  filter:drop-shadow(0 20px 50px rgba(0,0,0,0.35));
}
.hero-kibble-label{
  position:absolute;bottom:-28px;left:50%;transform:translateX(-50%);
  font-family:var(--font-mono);font-size:10px;letter-spacing:0.16em;
  text-transform:uppercase;color:rgba(239,234,224,0.5);white-space:nowrap;
}

/* ============ BENEFIT BADGES ============ */
.benefit-badges{
  padding:48px 0;background:var(--paper);
  border-bottom:1px solid var(--line-light);
}
.badges-row{
  display:grid;grid-template-columns:repeat(4,1fr);gap:1px;
  background:var(--line-light);border:1px solid var(--line-light);
}
@media(max-width:700px){.badges-row{grid-template-columns:repeat(2,1fr)}}
.badge-cell{
  background:var(--paper);padding:20px 14px;text-align:center;
  display:flex;flex-direction:column;gap:6px;
}
.badge-icon{
  font-family:var(--font-display);font-weight:400;
  font-size:20px;color:var(--product-color,var(--orange-deep));
  letter-spacing:0.02em;text-transform:uppercase;
}
.badge-label{
  font-family:var(--font-mono);font-size:10px;letter-spacing:0.12em;
  text-transform:uppercase;color:var(--ink-soft);font-weight:500;line-height:1.3;
}

/* ============ TECH DATA ============ */
.tech-data{padding:72px 0;background:var(--cream)}
.tech-grid{
  display:grid;grid-template-columns:2fr 1fr;gap:56px;align-items:start;
}
@media(max-width:900px){.tech-grid{grid-template-columns:1fr;gap:40px}}
.tech-main .eyebrow{margin-bottom:12px}
.tech-headline{
  font-family:var(--font-display);font-weight:400;
  font-size:clamp(32px,3.8vw,48px);letter-spacing:-0.01em;
  color:var(--ink);line-height:1;margin-bottom:32px;
  text-transform:uppercase;
}
.tech-block{margin-bottom:28px}
.tech-block:last-child{margin-bottom:0}
.tech-block-title{
  font-family:var(--font-mono);font-size:10.5px;letter-spacing:0.16em;
  text-transform:uppercase;color:var(--orange-deep);font-weight:500;
  margin-bottom:12px;padding-bottom:8px;border-bottom:1px solid var(--line-light);
}
.composition-text{font-size:13.5px;line-height:1.7;color:var(--ink-soft)}
.composition-text strong{color:var(--ink);font-weight:500}

.analytical-grid{
  display:grid;grid-template-columns:repeat(3,1fr);gap:0;
  border:1px solid var(--line-light);background:var(--line-light);
}
@media(max-width:540px){.analytical-grid{grid-template-columns:repeat(2,1fr)}}
.analytical-cell{
  background:var(--cream);padding:14px 16px;
  display:flex;flex-direction:column;gap:3px;
}
.analytical-cell-val{
  font-family:var(--font-display);font-weight:400;
  font-size:24px;color:var(--ink);letter-spacing:-0.01em;
}
.analytical-cell-lbl{
  font-family:var(--font-mono);font-size:9.5px;letter-spacing:0.12em;
  text-transform:uppercase;color:var(--mute);
}
.additives-text{
  font-family:var(--font-mono);font-size:11.5px;line-height:1.7;
  color:var(--ink-soft);padding:16px;
  background:var(--paper);border:1px solid var(--line-light);
}
.additives-text strong{color:var(--orange-deep);font-weight:500;display:block;margin-bottom:4px}
.additives-text strong:not(:first-child){margin-top:10px}

/* Sidebar */
.tech-side{position:sticky;top:80px}
@media(max-width:900px){.tech-side{position:static}}
.side-card{
  padding:22px 20px;background:var(--paper);
  border:1px solid var(--line-light);margin-bottom:12px;
}
.side-card:last-child{margin-bottom:0}
.side-card-title{
  font-family:var(--font-mono);font-size:10px;letter-spacing:0.16em;
  text-transform:uppercase;color:var(--orange-deep);font-weight:500;margin-bottom:10px;
}
.side-card-value{
  font-family:var(--font-display);font-weight:400;
  font-size:24px;color:var(--ink);letter-spacing:-0.01em;
  line-height:1;margin-bottom:6px;text-transform:uppercase;
}
.side-card-desc{font-size:12.5px;color:var(--ink-soft);line-height:1.5}
.size-pills{display:flex;flex-wrap:wrap;gap:8px;margin-top:4px}
.size-pill{
  padding:8px 14px;border:1.5px solid var(--ink);
  font-family:var(--font-display);font-weight:400;font-size:14px;
  color:var(--ink);letter-spacing:0.02em;background:var(--cream);
  text-transform:uppercase;
}

/* ============ FEEDING ============ */
.feeding-block{
  padding:56px 0;background:var(--paper-warm);
  border-top:1px solid var(--line-light);border-bottom:1px solid var(--line-light);
}
.feeding-inner{
  display:grid;grid-template-columns:1fr 2.2fr;gap:48px;align-items:start;
}
@media(max-width:900px){.feeding-inner{grid-template-columns:1fr;gap:24px}}
.feeding-head .eyebrow{margin-bottom:8px}
.feeding-headline{
  font-family:var(--font-display);font-weight:400;
  font-size:clamp(26px,3vw,38px);letter-spacing:-0.01em;
  line-height:1;margin-bottom:12px;text-transform:uppercase;
}
.feeding-intro{font-size:13px;line-height:1.6;color:var(--ink-soft)}
.feeding-table{
  width:100%;border-collapse:collapse;
  background:var(--cream);border:1px solid var(--line-light);
}
.feeding-table th{
  background:var(--ink);color:var(--cream);text-align:left;
  padding:10px 14px;
  font-family:var(--font-mono);font-size:10px;letter-spacing:0.12em;
  text-transform:uppercase;font-weight:500;
}
.feeding-table th:not(:first-child){text-align:right}
.feeding-table td{
  padding:10px 14px;border-bottom:1px solid var(--line-light);
  font-size:13px;color:var(--ink-soft);
}
.feeding-table td:not(:first-child){
  text-align:right;font-family:var(--font-display);font-weight:400;
  font-size:14px;color:var(--ink);
}
.feeding-table tr:last-child td{border-bottom:none}

/* ============ FOOTER STRIP ============ */
.footer-strip{background:var(--ink-black);color:var(--cream);padding:36px 0}
.strip-inner{
  display:grid;grid-template-columns:1fr 1.2fr 1fr;
  gap:30px;align-items:center;
}
@media(max-width:900px){
  .strip-inner{grid-template-columns:1fr;gap:24px;text-align:center}
}
.strip-prev,.strip-next{
  display:flex;flex-direction:column;gap:4px;
  transition:color 0.25s var(--ease);
}
.strip-prev:hover,.strip-next:hover{color:var(--orange-light)}
.strip-next{text-align:right;align-items:flex-end}
@media(max-width:900px){.strip-next{text-align:center;align-items:center}}
.strip-label{
  font-family:var(--font-mono);font-size:10px;letter-spacing:0.14em;
  text-transform:uppercase;color:rgba(239,234,224,0.5);
}
.strip-name{
  font-family:var(--font-display);font-weight:400;
  font-size:18px;color:var(--cream);letter-spacing:0.01em;
  text-transform:uppercase;
}
.strip-cta{text-align:center}
.strip-cta-btn{
  display:inline-flex;align-items:center;gap:10px;
  padding:14px 26px;background:var(--orange);color:var(--ink);
  font-family:var(--font-mono);font-size:11px;letter-spacing:0.12em;
  text-transform:uppercase;font-weight:600;
  transition:all 0.3s var(--ease);
}
.strip-cta-btn::after{content:"→";transition:transform 0.25s var(--ease)}
.strip-cta-btn:hover{background:var(--orange-deep);transform:translateY(-2px)}
.strip-cta-btn:hover::after{transform:translateX(4px)}
.strip-cta-hint{
  display:block;margin-top:8px;
  font-family:var(--font-mono);font-size:9.5px;letter-spacing:0.14em;
  text-transform:uppercase;color:rgba(239,234,224,0.5);
}
.mini-footer{
  background:var(--ink-black);color:rgba(239,234,224,0.5);
  padding:16px 0;text-align:center;
  font-family:var(--font-mono);font-size:9.5px;letter-spacing:0.14em;
  text-transform:uppercase;border-top:1px solid rgba(239,234,224,0.08);
}